Public relations and publicity stunts have significantly evolved since the days of Phineas Taylor (P.T.) Barnum, the original publicity showman of the 1800’s whom sadly used publicity tactics and event planning to attract attention to his traveling circus of exotic (and enslaved) animals. While it makes us sad that he exploited people and exotic animals for […]
If you have a new business or brand that currently has minimal visibility or credibility, one of the best ways to get in front of the right audience and establish trustworthiness is through third-party endorsements. Specifically, endorsements via the media, small and top-tier media outlets, can increase your brand’s reach and help get people positively talking […]
At the core of PR is savvy messaging and flavorful storytelling via credible third-party sources like the media. PR adds true value to a brand or business in a time of overcrowded ads and sales pitches. Even companies with innovative and superior products or services will find themselves experiencing business problems for that simple that […]
As a leading PR and social media marketing agency, we’re excited that Instagram has introduced several new functions for its globally popular photo sharing app. Of all the updates, the social media platform for the first time ever offers users and agencies representing public figures and brands an easier approval process to request and receive […]
At Savory PR, we believe in collaboration over competition. Our network of digital marketing, branding, SEO, reputation management and publicity contacts is extensive, but in an effort to take our agency to the next step, we are excited to introduce a new strategic partnership with one of the best SEO and branding firms in the […]
Pinterest is a social media platform that thousands of brands, entrepreneurs and online businesses are using to drive website traffic and sales. The best way to describe Pinterest is as a visual search engine platform that offers the ability to bring visitors to your website and provide your ad and marketing content a much longer shelf […]
Before you determine if your brand or business is ready for proactive public relations, it is important to clearly understand what PR is. Public Relations agencies and PR strategists help a business or public figure cultivate a positive reputation with their respective target public through various unpaid or earned communications. These forms of communications include traditional media […]
If your business or brand is ready to take the next step and hire a public relations agency, there are a few things you should first consider. When you work with a PR agency who will be managing and growing your reputation, it’s important to understand that this relationship will be more of a partnership […]
Publicity is never guaranteed. PR or publicity results almost always varies depending on the client, season and campaign. If any PR professional or PR agency ever tells you they can absolutely secure positive press placement for your brand or business, run for the hills. They are either lying or have a bizarre deal set up […]
When it comes to communicating the credibility of your brand to the world and growing a positive reputation within the minds of your target audience, PR, or public relations, is the best and most cost-efficient way to do this. In fact, PR is one of the most cost-effective methods of raising brand awareness for your […]
We proudly attend Miami-Dade County Chamber of Commerce events and support local businesses and fellow entrepreneurs through annual networking activities.
We are a proud member of Public Relatons Society of America.
