Why PR is Important For Tech Startups

Savory PR is a full service boutique public relations and digital marketing agency based in Miami and New York City.  We work with a variety of tech startups and innovative app founders to help them develop their brand’s voice and grow their reputation through authentic publicity and social media campaigns.

Our small but effective team is based in New York City and Miami and works with a variety of tech clients across the world to help them share and publicize their unique stories and products. With over a decade of experience in tech PR, we offer a variety of PR services via customized packages. We offer custom monthly PR services packages to small businesses as well as large, enterprise technology companies alike. We work closely with our tech startup clients as partners to help them achieve their business goals through creative PR programming.

Savory PR works closely with clients to achieve positive press placement in digital, print and TV media outlets that cover entrepreneurship, innovation, business, Artificial Intelligence, finance, technology and more. Proactive PR is almost always necessary for acquiring earned media coverage that drives valuable brand awareness in front of millions of people. Working with a PR firm can enable a brand to proactively portray a positive image and tell a captivating brand story that dominates the conversation and establishes grassroots brand ambassadors. Brand awareness strengthens credibility and authority. PR also supports combining and streamlining all communication channels into a comprehensive, create program that achieves widespread positive brand awareness. Gaining visibility and awareness through the media offers credibility that nearly no other type of advertising or marketing program can offer. As a new or seasoned tech founder or investor, our PR team believes that if you are not at the forefront leading the conversation about your industry, brand, and its core business values and goals, then someone else willl. And that someone else could be a competitor or group of misinformed consumers who could ultimately tarnish or negatively influence your brand or your overall industry.

With clever storytelling and media relations at the heart of our PR campaigns, we work with tech startups to take hold of the narrative of a client’s brand and their reputation. The media space for tech startups is a competitive landscape and crafting thoughtful and newsworthy story angles that journalists will care enough about to cover is. at the heart of what we do. From media relations and pitching to story development and message positioning, Savory PR is a PR firm that excels at crafting interesting stories and then getting those stories featured in the media. From PR materials like pitch letters and press releases to developing eye-catching marketing collateral necessary for backing up a newsworthy announcement, Savory PR offers exceptional PR programs for competitive rates.

If you are interested in creating a savvy PR strategy for your tech startup, please visit our Tech PR Services Packages Page to learn about details and pricing. You can click here to schedule a consultation with our founder and CEO to learn more about our agency. On an introductory call, we can walk you through how our agency can help your brand conceptualize and implement a smart PR program that will help scale your business, attract more customers and add true credibility to your reputation.

For additional questions or inquiries, feel free to email us at Samantha@Savory-PR.com.