Archives for Public Relations

Tech PR

Savory PR is a full service boutique public relations and digital marketing agency based out of New York City.  We work with a variety of tech startups and innovative app founders to help them develop their brand’s voice and grow their reputation through flavorful publicity and social media campaigns. Our small but effective team is based in New York City with a presence in Miami. With over a decade of experience in tech PR, we offer a variety of PR services that we offer via customized packages to small and large technology companies alike. We work closely with our tech
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The Importance of Media Relations

Media relations is often essential to the growth of any business, big or small. On-going media relations, which includes the building and fostering of authentic relationships between a company or organization and journalists, is the basis of  a solid media relations strategy. It will enable a brand, public figure or corporation to drastically increase their earned media coverage by a significant margin. While some of the essential parts of public relations like message positioning, story development, brand clarity and identity are at the core of achieving positive press placement… having a PR agency or consultant connect with and foster relationships
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Public relations for culinary chefs and food corporations

If you are a culinary chef or food industry entrepreneur, you may want to elevate your business with proactive public relations and digital marketing. After all, you can’t do everything on your own. Finding sophisticated and cost-effective firm’s to outsource your marketing, SEO, SEM, website development, social media marketing and PR needs is a smart strategy for scaling a restaurant and culinary business. Whether you need a new search engine optimized website or media attention help for a new restaurant launch, Savory PR has experience assisting clients with savvy strategies and tactics that will help achieve all of your business
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Public Relations for New Artists

  We love working with artists of all genres– musicians, painters, rappers, singers, actors and more! For new up-and-coming artists who need proactive PR but have a smaller budget in the beginning stage of their early career, Savory PR has a NEW ARTIST PR PACKAGE option that offers strategic and comprehensive services are that competitively priced. New artists can ultimately grow their career and achieve the visibility they need to expand their careers with strategic public relations and savvy marketing. Savory PR is a leading public relations and digital marketing agency with a strong presence in New York City and
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How To Determine if Your Business is Ready for Public Relations

Knowing when your company or public brand is ready for PR can be a little tricky. While every founder or public figure may always want positive press, it’s important not to waste time or resources on PR if you are simply not yet ready for attention and eyes to be on your product, service or brand. If your business is growing, chances are you have newsworthy stories to share with the world and are therefore ready for public relations. PR campaigns are most effective when a brand or company has a launch of a new product or service coming up
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NYC MEDIA LIST MANAGEMENT FOR YOUR NEW SMALL BUSINESS

Are you a small business owner working on your own public relations and digital marketing efforts, with a fixed budget? Don’t fret– We have a wide variety of services options that are cost-efficient and reliable, allowing you to work smarter, not harder, for your growing startup. From mini media training and pitching sessions to media list access, work with Savory PR to optimize your efforts while remaining within budget. Gain access to top media personalities and journalists at all the television, radio, print and online media outlets including ABC News New York, New York Times, Wall Street Journal, News1, News
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Public Relations Benefits For Non Profits

Every non-profit organization should have a proactive public relations strategy in place if it wants to continue upward growth in supporters and donors. From local and national grants to local individual donors, there are many communication steps that must be taken prior to acquiring active supporters and funding. Public relations is one of the best ways to achieve the necessary awareness and exposure that non-profits require to further their organizational mission. As a leading boutique public relations and digital marketing agency that has worked with a variety of non-profit entities, we have a plethora of insight as to the benefits
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Affordable Public Relations Tools Your Brand or Business Should Tap Into

Are you using all of the best public relations tools for your brand or business? As a leading PR agency in New York City in Miami, Savory PR believes it is absolutely crucial to tap into affordable PR tools for startups and new brands. To help you get the most PR bang for your buck, we’ve outlined below some of our favorite go-to PR tools: Media Monitoring – Work with a public relations agency like Savory PR to thoroughly and consistently analyze and report on trending news stories that relate to your brand’s industry. Media monitoring is a great avenue
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3 Ways a Content Calendar Will Optimize Your PR Plan by 300%

Are you planning a big public relations and digital marketing campaign in the next few months? Then it is essential that you create a savvy and detailed content calendar to stay organized and sane. While creating interesting and thought-provoking content is king, having a daily content calendar to manage all your mini PR and digital marketing tasks and deliverables is queen! Interesting and beautiful content that… 1) entertains 2) educates or 3) promotes …is essential to creating brand awareness and customer/fan loyalty. Producing and promoting great content is also a great way to get featured in the media! BUT, in
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