Archives for Social Media Marketing

Social Media Marketing Special For Small Businesses

Every business and public brand should be active on today’s top social media platforms. Why? Because it is a free and cost-effective way to grow your reputation and reach new customers. Social media marketing offers powerful ways for businesses of all sizes and industry’s to reach targeted audiences through organic and paid tactics. To celebrate the end of Summer ’19, we’re offering social media marketing management and strategy specials now through August 30th. Our August Social Media Marketing Special Promo Includes… Social media strategy Social media daily management for 2 platforms Social media content calendar Social media digital graphics Content
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The Instagram App Update That Will Help Skyrocket E-commerce Sales in 2019

Calling all e-commerce and online retail companies! We have some epic and exciting Instagram app update news to share that was just published yesterday on March 19, 2019. Have you heard? The photo-sharing platform announced a new checkout option that lets users purchase products and manage orders directly on the Instagram app. The feature will be initially available to online shoppers in the United States for 20 major brands, including H&M, Kylie Cosmetics, Nike (NKE), Warby Parker, Zara and more. Additional retail brands will be added in the coming months, according to the tech media site, Recode.com. So, what does
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Instagram’s New Update is Here! What You Need To Know

The developers and programmers at Instagram have heard some of our pleas and have recently updated the app to feature a few cool new functionalities. One of them includes allowing users to post a photo or video to multiple Instagram profiles at one time. Our PR agency is ecstatic to learn about this news as it will allow us to implement our social media strategies more efficiently, ultimately enabling us to have more time to work on other relates tasks for our beloved tech and entertainment clients. This is positive news for public figures, brands and businesses on Instagram as
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How to Develop a Strong Brand As An Actor in the Digital World

It’s important to develop a strategic brand when you are an actor, comedian, singer or model looking to elevate your career! Branding for actors and other public figures is essential to getting that dream role you’ve always wanted! Whether you are a new actor or seasoned with years of experience in your chosen entertainment sector, it’s important to understand that you, in fact, are a branded product just like a traditional product or service. For example, as an actor, you are tagged with contributing to the creation of unique and interesting content. That content may be a movie, podcast, Instagram video, YouTube
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Savory PR Forms Strategic Business Partnership with Alton Road Digital

At Savory PR, we believe in collaboration over competition. Our network of digital marketing, branding, SEO, reputation management and publicity contacts is extensive, but in an effort to take our agency to the next step, we are excited to introduce a new strategic partnership with one of the best SEO and branding firms in the Miami market— Alton Road Digital. While we are a full-service agency, we know our strengths lie in public relations programs, strategic social media marketing strategies and digital marketing. To offer the very best vertically integrated digital marketing, PR and branding services, we are working with Alton Road
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How Pinterest Can Help Grow Your Digital Brand and Business

Pinterest is a social media platform that thousands of brands, entrepreneurs and online businesses are using to drive website traffic and sales. The best way to describe Pinterest is as a visual search engine platform that offers the ability to bring visitors to your website and provide your ad and marketing content a much longer shelf life than any other social media marketing platform. There’s nothing like it when it comes to the amount of online traffic and sales it can create for online brands and businesses. Fr these reasons, it’s important to include Pinterest in your overall digital marketing strategy.
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3 Marketing Questions To Ask Your Agency

Whether you are looking to hire a new marketing agency or consultant, it’s important to understand what  ‘marketing’ means for your business and industry. This will enable you to find a well-equipped agency or expert to conquer your online and offline marketing goals. Typically, marketing involves identifying your brand’s values, promotions online and offline, print and online advertising, market research, communications strategy and content creation/graphic design.  Whether you own a business in the real estate sector or run a new restaurant on Miami Beach, identifying what marketing means for your business and industry is essential. It is particularly important to define
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6 Tips to Improve Your Social Media Marketing Strategy

To achieve meaningful results with social media marketing, you must understand the profile of your target audience and what they like and dislike. By understanding their motivations in engaging with your brand, you can tailor your social media strategy to ensure you are delivering the right message to the right audience at the right time. Having a cohesive and thoughtful strategy behind your social media is essential to success. We’ve outlined 6 tips for creating or improving your social media strategy. Check it out below: Research and identify your target audience: You can’t market a product or service strategically without
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